Who could imagine a block-buster perfume today being promoted through porcelain-skined beauties in soft focus showing no inch of skin beyond their necks set to pre-classical music? And yet Anais Anais, the first perfume by Cacharel (1978), was advertised exactly like that and became THE reference scent for the early 1980s for droves of young women who still reminiscence fondly of it 30 years
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